Category: SEO

Search Engine Optimization

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Google’s Latest SEO Change – Featured Snippet Rankings

Danny Sullivan, Google’s public search liaison, announced on January 22, 2020 that if your website is listed in the featured snippets that your website will also not be listed on page 1. This is a huge change from the way search has been handled in the past. Prior to this search change, a website could

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How Ron Swanson’s Pyramid of Greatness Applies to Website Building

We’d like to thank the Ron Swanson’s Pyramid of Greatness for the inspiration behind this amazing blog post: https://www.youtube.com/watch?v=HAQ4yNgXelk 1. Teamwork (Client, Designer, & Developer) It takes a team to build a website and it doesn’t happen overnight. Designers rely on feedback from both the client and the developers. Without client feedback, the designers won’t

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Using URL Canonicalization to Fix Duplicate Content

URL canonicalization is an SEO practice that is effective for website optimization. Not only does optimizing your website tell search engines how to index and rank your pages, but it also helps your site rank higher on sites like Google. A poorly optimized website can negatively impact its ranking with search engines. One of the

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Improving SEO With ASP.Net MVC – Part 3 – Google Search Features

 Improving SEO With ASP.Net MVC – Part 1 – Creating Better SEO URLs  Improving SEO With ASP.Net MVC – Part 2 – SEO Tags The Problem Google has been making a big push to add new search features, rich results and rich cards. In order to do this, developers need to use either JSON-LD markup

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Improving SEO With ASP.Net MVC – Part 2 – SEO Tags

 Improving SEO With ASP.Net MVC – Part 1 – Creating Better SEO URLs  Improving SEO With ASP.Net MVC – Part 3 – Google Search Features The Problem Having correct SEO tags for meta description, meta keywords, meta title and canonical are very important when it comes to the overall SEO health of your website. Without

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Improving SEO With ASP.Net MVC – Part 1 – Creating Better SEO URLs

 Improving SEO With ASP.Net MVC – Part 2 – SEO Tags Improving SEO With ASP.Net MVC – Part 3 – Google Search Features The Problem When Google crawls your website looking for links to index, it sees each variation of a link as a unique link. A link that includes www. is not the same as